Logo Design
Can Design
Box Package Design
James Spiked Fruit Punch Branding
James Lemonade is a Kansas City Brand that has been around for a while. I was tasked a few years ago with re-branding James lemonade and giving it an overall facelift. I was asked to design the Spiked version Branding: logo, can design, and packaging for the lemonade and fruit punch versions. Since the drink is an alcohol "Infused" drink I decided to do a literal drawing of fruit being infused. I came up with straw like tubes to keep the eye going across the packaging and label. The red and blue striped is a nod to James of James lemonade. He started out as a barber before getting into the beverage game. For the Logo I used the same font and format as the original non alcoholic version and added a spike in the middle with the texted forming around it.